rachel bell - content

rachel bell creates content

home | about | content | writing | other work

i worked at Flip (now Caretaker) for 3 years, first as content creator, and then as head of content
the work i did there that i'm most proud of is:

case studies

if you're thinking of hiring me, these case studies will give you an idea of my effectiveness


i invented a meme
a meme i posted on the brand instagram went shockingly viral
the brand account is permanently cited as the originator on
know your meme, the wikipedia of memes

the ads i made for flip are wildly popular
here's the proof

feed posts
i created and sourced all content for the account since it started with zero followers in august 2017
some of my favorites:
the instagram stories i made for flip drove traffic to the site with interactive formats


before leaving flip, i created a twitter series answering rental law questions from users

content writing

knowledge base
i researched and wrote the foundations of learn, our country-wide, state-specific encyclopedia of landlord-tenant law info

i strategized and wrote posts for the blog
some of my favorites:

i am currently having fun in my role as head of marketing at honk.

part of my work there is running the honk tiktok account.

email me if you want to talk about anything else.